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Spezialist Social & Native Media Buying (m/w/d)
- Munich Re
- Nuremberg, Germany
- Hybrid
- Posted
Source: Munich Re’s own career site First seen
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Rolle und Aufgaben. - End-to-End-Steuerung von Performance-Marketing-Budgets und Ergebnissen (Pacing, Skalierung vs. Effizienz, Forecasting) inkl. Verantwortung für Budget, CPA/ROAS/CAC im zweistelligen Millionenbereich. - Aufbau und Betrieb eines hypothesengetriebenen Test-Frameworks (Creative, Audience, Offer, LP, Bidding) mit klarer Testlogik, Dokumentation und Playbook-Standardisierung.
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